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FEATURE ARTICLE

 
JAY-Z , BEYONCE TIDBITS

 

Rapper Jay-Z’s Rocawear clothing line has entered into co-venture agreements with Eminem's Shady clothing line and Young Jeezy's 8732 apparel.  "It's a thing for us," Jay said. "All of us, we had the same type of struggle to impart some of that wisdom. I may know a little bit more about clothing at this particular time than Jeezy, but he's flying lower than me, so he may know more about what's going on in the streets a little quicker than I. Not much quicker, but a little quicker."

 

Beyonce has been selected by American Express to be their latest A-list celebrity rep, reports OK Magazine. Beyoncé joins a list, which includes Tiger Woods, Ellen DeGeneres, Robert De Niro, Venus Williams and others to pitch for the financial giant.  The “irreplaceable” singer, who already has several endorsement deals under her belt, will front a multi-million dollar ad campaign for AMEX set to be launched later this year.  “She’s a role model for so many young people,” says an insider. “She has tremendous cross-over appeal the same way Tiger does. She’s an inspiration for lots of people. She’s a great fit for American Express.”

Beyoncé reportedly has already begun working — she's already shot some print advertisements and she'll be in Manhattan on Monday Aug. 6 to film her first commercial for AMEX.



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