Despite having four albums under his belt, it wasnít until his fifth solo album, that BG became a widely known name in hip-hop. His breakout single in Ď99, ďBling, Bling,Ē was not only a hit, but the slang term crossed racial lines and is still used. Shortly thereafter, he surprised heads when he left the burgeoning label Cash Money at the height of his own success. Since then, his career is best described as resilient managing to survive a drug addiction and unpredictable record sales.
Today, after 4 years of sobriety and now the CEO of his own record label- Chopper City Records - BG is determined to stand on his own two feet Ė Cash Money free.
Chronicmagazine.com: Is this new album going to have any similarities to your last?
BG: Itís a continuation picking up where I left off. Youíll hear what Iíve been through, what Iíve seen. Itís my story. Every album I drop is part of my story.
Chronicmagazine.com: I know you worked with Mannie on this one. The first track, ďMove Around,Ē was produced by him. Who else did you work with?
BG: I worked with Paul Wall and Webbie. On this album, I didnít want to crowd it with a lot of features. I basically wanted to focus on me and my Chopper City Boyz who are coming up next on my label. Iím just getting the streets ready for whatís coming.
Chronicmagazine.com: So this is their introduction?
Chronicmagazine.com: Besides Mannie, do you keep in contact with any of the other Cash Money boys?
BG: Fresh, I love him to death. Heís always been my n*gga. Weíve never had problems. Juve is my n*gga. We see eye-to-eye. We donít have any problems. Turk is my n*gga. Heís locked up now, but heíll be home in a little bit. Wayne is a b*th-a** n*gga. I canít stand him.
Chronicmagazine.com: Do you think you and Wayne will ever reconcile?
BG: No. F*ck him. I read some sh*tty stuff he said about me. No. At first I felt a little played. I took offense to some things he said in a magazine. He basically said, ĎF*ck everyone who left Cash Money.í
Chronicmagazine.com: Is that why you did ďTriggaman.Ē
BG: Yeah. Thatís where the whole ďTriggamanĒ idea came from. He said, ĎF*ck me.í So, I said, ĎF*ck you back.í After I did that, I was going to leave it at that. But a couple of weeks ago, I went on line say [a recent interview] where heís saying, ĎF*ck Geezy. Heís jealous of me. F*ck Mannie Fresh. If I see Juve blah, blah, blah.í Now, if I see him I might just smack the piss out of him.
Chronicmagazine.com: I read an interview you did recently where you insinuated that Trina had a more than friendly relationship with Baby prior to Wayne. Is there a line you wonít cross?
BG: He knows that. Iím not the only who knew that. Sheís been more than friends with a lot of people. I didnít want to drag her in it like that. I donít have any problems with her, but Iím not going to bite my tongue for anyone.
Chronicmagazine.com: Talk about what happened when you got pulled over a couple of weeks ago. It was all over the net.
BG: They put those bracelets on me.
Chronicmagazine.com: Do you think people blew that out of proportion?
BG: Yeah. I think so. But I know Iím a rapper or star. It wasnít that serious. I didnít have anything but a gun in the car, a bullet proof vest and a little weed. I wasnít trying to rob anyone, but I have to protect myself by all means necessary. I didnít even know that a bullet proof vest was illegal.
Chronicmagazine.com: Initially, they spun the story as if you had more than weed.
BG: Yeah. That weed was nothing.
Chronicmagazine.com: Now how long have you been clean?
BG: Four and a half years.
Chronicmagazine.com: Is it still a struggle?
BG: I donít even think about it now. Drugs and money donít mix. You live and you learn and I learned from it. Iím not ashamed about what I went through. Iíve never hid it. I wasnít hurting anyone but myself.
Chronicmagazine.com: Do you believe those drugs held you back professionally?
BG: At one point it did. It was a priority. When I woke up it was right there in reaching distance. Before I got up and brush my teeth or washed my face, I got right and then started my day. It was backwards.
Chronicmagazine.com: Do you believe you have a lot to prove now?
BG: I think Iím over that.
Chronicmagazine.com: Besides the album, what do you have going on?
BG: A little bit of everything. Iím putting out a DVD. Iíve been away from Cash Money for years now, but people still question me about them. I thought I set the record straight on Life After Cash Money, but evidently I didnít. I can understand it a little because thatís where most of my success came from, but Iíve been standing on my own two feet for [a while now]. Iíve done about four or five albums now. Itís old news to me.
Chronicmagazine.com: So this DVD is going to set everyone straight once and for all?
BG: Oh yeah (laughs). The audio wasnít good enough so Iím going to give you the visual.
Chronicmagazine.com: Howís the label?
BG: Iíve got about four or five deals on the table now. Iíve just been grinding.
Chronicmagazine.com: Are these distribution deals?
BG: Itís whatever I want. Either you dance to my music or we canít dance. I want a label deal that allows me to give my artists their own solo deals. Iím just spreading my wings. Iím 25 now. Iíve been rapping since I was 12 and I donít want to go a day over 30. Youíve got all these old rappers out here. Thatís not going to be me.
Chronicmagazine.com: So at some point you do plan on quitting?
BG: Yeah. By the time Iím 30 Iíll have about 20 albums. Donít you think thatís enough?
Chronicmagazine.com: There are some people out here now who are almost 40.
BG: Yeah. They may have more exposure, but Iíve put in more work.
Chronicmagazine.com: Is it harder to manage the label or make music.
BG: I can do the music in my sleep. And Iím smart enough to have people around me helping me. Iím CEO, but I donít everything myself. I have a team.
Chronicmagazine.com: When was the last time you were in New Orleans?
BG: I just left New Orleans. I just did the first concert in New Orleans since Hurricane Katrina and it was a beautiful thing.
Chronicmagazine.com: How was it there?
BG: I felt good being back on New Orleans soil. When you go where Iím from in the hood, it ainít the same.
Chronicmagazine.com: Are people living there?
BG: Not where I love to be. I lay my head in the suburbs, but my heart is in the streets. Only about 20% of my people are still there.
Chronicmagazine.com: Were your family and friends okay?
Chronicmagazine.com: After everything youíve been through, whatís the most important lesson youíve learned?
BG: Donít go against your family. If I would have listened to my auntie and my mama, then I probably would not have been in a situation with Baby having all my money. I would have walked through hell with gasoline drawers on for that n*gga. My mama couldnít tell me anything about him. I was brain-washed. He corrupted me. I was only 12 or 13.
Chronicmagazine.com: Did that experience affect how you treat the Chopper City Boyz?
BG: Most definitely. Weíre friends to the end. Weíre family. I refuse to let them have the problems I had. What type of n*gga would that make me?
Chronicmagazine.com: Any last words?
BG: March 21st, The Heart of Tha Streetz Vol. 2 in stores. Donít sleep on it. Be on it.